Resume

7 Years of Experience

Experience

2020, Nov - Current
Realtyhive

Digital Marketing Manager ( Consultant )

Working on Organic Traffic Growth

Conversion Rate Optimisation using PPC

July, 2019 - Feb, 2021
Top Rankers

Digital Marketing Manager

Building a New Customer acquisition pipeline using organic traffic optimization, activating the retention channel for better communication with the user. Building customer community for better engagement on the platform.

April, 2018 - July, 2019
Storat (Oryxcloud.com)

Digital Marketing Director

Implemented retention marketing plans to acquire customers for the marketplace using channels such as SEO, E-Mail, SMS and Mobile Push. Created Campaigns via email, Instagram & Facebook Ads to acquire SMB’s for the Platform to increase the business and increase the traffic on the website.

Oct, 2017 - April, 2018
Ski-lux.com (Ultimhome.com)

Digital Marketing Manager

Implemented customer acquisition plans using paid marketing channels. Conducted surveys to create customer buckets based on buying capacity. Optimized Cost/Lead to Cost/Acquisition ratio. Working on Visual content marketing with Instagram.

Feb, 2016 - Oct, 2017
MyFitFuel

Digital Marketing Manager

Delivered on marketing strategies to acquire clients to increase revenue & created customer retention funnels for the sustainability of income. Developed a growth hack to drive traffic towards products and an indirect buying channel for products via content. Ideated an organic community on social media to reduce customer acquisition cost.

Education

2011 - 2015
Rajasthan Technical University

Bachelors in Computer Science

Aggregate: 74.36%

Bachelors of Computer Science

Professional Skills

Conversion Rate Optimisation

95%

Marketing Automation

92%

Email Marketing (Deliverability & Campaign)

99%

Copy Writing

76%

Organic Traffic Generation

99%

Content Marketing

99%

Media Buying

87%

Storytelling

72%

Technical Skills

Excel

89%

SQL DB

75%

Python

60%

HTML/ CSS

75%